LWL: A Magazine is Born

Directed by: Mike Brett & Steve Jamison

Ever wondered what it takes to produce a thing of beauty like the Black Swan issue of Little White Lies? Well, spare 90 seconds to watch the video above and you’ll find out. From what we can gather, it involves many cups of tea, several technological meltdowns, and a whole lot of TLC before the team get to enjoy that oh-so-satisfying smell of fresh-ink-on-lovely paper.

Scored with Clint Mansell’s theme from Darren Aronofsky’s film (with kind permission from Twentieth Century Fox), this is what got Creative Review all hot under the collar a couple of weeks ago.